HEALTHY NUTRITION

 

 

 

 

 

ONLINE STREAM TV

KLIENT

Zdravé stravování s.r.o.

april 2021

www.zdravestravovani.cz

ROZPOČET

3.000 – 4.000 Euro

O PROJEKTU

Assignment – linking healthy nutrition and professional sports

Objective – to increase sales among the target group

Distribution – Online TV, Youtube, Social networks

Number of shooting days – 1

PRODUKCE

Storyboard and script

Make up

Cinematography

Gaffer

Editing

Vocie over

Color correction and grading

Sound design

VÝSTUPY

1x main video (commercial spot)

1x secondary video (social media)

2x vertical version for social media

 

Zdravé stravování s.r.o. focuses on boxed diets for a variety of clients, including professional athletes. Currently, it has established a partnership with the largest Czech-Slovak organization organizing combat sports tournaments – OKTAGON MMA. Therefore, there was a need to present their product to a new target group in a presentation that is close to its own.

 

There was a need to create a video combining two topics – diet and professional sports. The project was based on a parallel and the individual shots always have a simultaneous meaning. The main output was a 10-second video, the aim of which was to lure the viewer from the target group (fighters and fitness enthusiasts), introduce the product and at the same time offer a story with a catchy slogan. The second output is a longer story that is a slightly different variation with a different tagline and punchline. The final videos were launched on social media and on online TV where OKTAGON tournaments are running.

Lukáš Drlík

CEO Zdravé stravování s.r.o.

Fantastic result! The quality brought by Framepic production was at such a level that we could proudly play the spot on the online stream, during the main MMA fights.

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